Siemens Groundbreaking

City of Lexington
In this high-energy piece, the City of Lexington and Siemens Mobility make an exciting new announcement for the Lexington community: plans to open a plant that will create careers building the next generation of modern passenger railcars.

This high-energy piece recaps some exciting news that recently broke in the Lexington community. Siemens Mobility plans to open a plant to manufacture passenger railcars. 

This announcement means 500 new jobs for the community, but Siemens representatives express that they see these as more than just jobs but opportunities for long-term careers for the labor force in Lexington.

The video features on site interviews with the Governor of North Carolina, C-Suite executives from Siemens, Railway Administrators and Directors from both a national and state level, and the Mayor of Lexington. 

This required our team to identify and pull aside each stakeholder in a packed room following the press conference where the announcement was made. 

Our goal was to capture not only the energy of the room, but the excitement of the stakeholders and the impact this development would have on a growing community. 

Lexington, NC
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